Sunday, December 9, 2007

Do You Know If Your Customers Are Still Your Customers?

By supplementing your sales and customer service resources with a newsletter sent via email (e-zine), you can help increase customer loyalty.

Here are 5 reasons why e-zines are a good choice for helping grow your business:
1) E-mail newsletters are effective for building brand and mindshare with your customers and prospects
2) You can send to a bunch of people, inexpensively
3) E-zines can communicate real-time information on how your company is improving to deliver solutions for your customers.
4) Detailed delivery tracking provides you with instant traffic analysis
5) E-zines will drive subscribers to your web site to get more information
To learn more about why growing companies are using this as a key communication vehicle for their customers, prospects, and employees,

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