Facts You Should Know Before You Overhaul Your Website

Websites can be divided into two categories: e-commerce sites and sites that provide information. The design and accessibility of your site, whether you develop it yourself or use a professional website development company, is paramount in helping you turn visitors into customers, thus increasing your bottom line.

Your website is out there for the whole world to see. It's like a TV commercial promoting your company, product, or service. Your website design is not a good area to cut corners. For most visitors it is their first impression of your company and yes, people do judge a book by its cover. If your company's website looks like a typical off the shelf template and is confusing to navigate, chances are your visitors will leave your site as quickly as they got there.

You don't have to have the greatest website in the world. You don't have to know everything there is to know about website graphic design and e-commerce web design. But you should give your site a professional image in order to stand above your competition. This will involve doing some homework and research to study the weaknesses of your competitors' websites. Here are some of the things you might want to look for:

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